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AppsFlyer
AppsFlyer provides a marketing measurement and data analytics platform that helps businesses track and optimize advertising performance across mobile, web, connected TV, and desktop channels. The company's services include attribution measurement, deep linking, fraud protection, data collaboration, and AI-driven marketing tools designed to help brands scale user acquisition and improve return on investment.
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AppsFlyer at a glance
AppsFlyer is an adtech company headquartered in Herzliya, Israel, founded in 2011. It has raised at least $1.6B across the 4 funding rounds on record. Its most recent funding round, Debt, raised $400M in August 2026. Xcout tracks 2 named people at AppsFlyer, including Oren Kaniel (Co-founder and CEO). Xcout recorded 104 job postings from AppsFlyer in the last 90 days, naming tools such as Salesforce, NetSuite, Looker.
AppsFlyer leadership
- Oren KanielCo-founder and CEO
- Reshef MannCo-founder and CTO
AppsFlyer funding rounds
At least $1.6B raised across the 4 rounds on record. Every round on record:
| Date | Round | Amount | Investors |
|---|---|---|---|
| Debt | $400M | 2 named | |
| Secondary / Growth | $1B | 4 named | |
| Series D | $210M | 1 named | |
| — | $20M | — |
Who invested in each round, lead investors, valuations and the co-investor graph — open the full funding history →
Hiring at AppsFlyer
Xcout recorded 104 job postings from AppsFlyer in the last 90 days, from a hiring record Xcout has kept since May 2026.
Tools named in AppsFlyer's job postings
The weekly hiring trend, the roles and locations behind it and all 14 tools — see AppsFlyer's hiring signals →
Recent AppsFlyer news
Hiring vs the trend
Based on 54 job postings in the last 8 weeks (24 Aug – 18 Oct 2026), compared with 102 scale-up communication services companies.
This describes a hiring pattern — how often AppsFlyer’s job postings ask for AI skills, and how that changed against the previous 8 weeks, ranked among its peers. It says nothing about the company’s products or performance.
Signed-in members see the AI-skill share and its change with peer percentiles, role mix, posting momentum and advertised US pay against the market.
Investors
Tech stack
AppsFlyer competitors
A few of AppsFlyer's closest competitors — see the full list of competitors and alternatives →
Tenjin is a mobile marketing analytics and attribution platform that helps mobile app developers and publishers measure user acquisition, track return on investment, and aggregate advertising costs. The company provides tools for ad monetization, lifetime value prediction, fraud prevention, and data pipeline management to help clients scale their mobile applications.
Swaarm provides a performance marketing and mobile measurement platform that helps developers, marketers, and networks manage campaigns, track analytics, and automate marketing efforts. The company's software features real-time reporting, fraud prevention tools, and campaign optimization capabilities designed for businesses of various sizes.
Smartly.io provides an AI-powered advertising platform that combines creative design and media optimization into a single cross-channel solution. It serves agencies, performance teams, and brand marketers by automating ad production, campaign management, and performance analysis across social media, connected TV, video, and open web channels.
Liftoff provides an AI-powered growth acceleration platform for the mobile industry, offering solutions for user acquisition, app monetization, programmatic exchange, ad creative optimization, and market intelligence. The company serves mobile marketers, agencies, DSPs, publishers, and game developers to help grow their mobile businesses.
Kochava is a mobile advertising and data broker company. They specialize in mobile attribution and analytics for connected devices.
Adriel Inc. provides an all-in-one AdOps and business intelligence platform that helps digital marketing teams and agencies centralize, normalize, and visualize data from multiple advertising channels. The company's software features automated data pipelines, custom dashboards, AI-driven workflow optimization, and creative generation tools designed to improve return on ad spend.
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Funding rounds, acquisitions, new executives, launches and expansions, each with a two-line summary and a link to the source. One short email a day, only when there is news.
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More on AppsFlyer in Xcout Intel
- 2 named people with titles, LinkedIn and board committees
- 4 funding rounds with the investors in each, and who they co-invest with
- Weekly hiring history and the mix of roles behind it
- 1 corporate event with sources — deals, leadership changes, layoffs
- The full competitor set, tracking, exports and API access