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Booking Holdings competitors & alternatives
The 12 closest competitors and alternatives to Booking Holdings among travel tech companies — ranked by similarity to what Booking Holdings actually does, not by market-cap band.
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About Booking Holdings
Booking Holdings, Inc. engages in the provision of online travel and related solutions. The firm offers services through the following brands: Booking.com, Priceline, Agoda, KAYAK, and OpenTable. It provides accommodation reservations including hotels, hostels, apartments, vacation rentals, and other properties. The company was founded by Jay Scott Walker on July 18, 1997, and is headquartered in Norwalk, CT.
Booking Holdings at a glance
Booking Holdings is a travel tech company headquartered in Norwalk, United States. It is publicly listed (0W2Y) with a market capitalisation of $146B. Xcout tracks 28 named people at Booking Holdings, including Glenn D. Fogel (President, Chief Executive Officer & Director). Xcout recorded 1 job posting from Booking Holdings in the last 90 days.
Booking Holdings leadership
- Glenn D. FogelPresident, Chief Executive Officer & Director
- Brigit ZimmermanChief Executive Officer of Priceline
- Debby SooChief Executive Officer of OpenTable
- Omri MorgenshternChief Executive Officer of Agoda
- Peer BuellerKAYAK Chief Executive Officer
- Ewout Lucien SteenbergenExecutive Vice President & Chief Financial Officer
22 more named people on record for Booking Holdings, with roles, board committees and tenure — see the full roster →
Hiring at Booking Holdings
Xcout recorded 1 job posting from Booking Holdings in the last 90 days, from a hiring record Xcout has kept since June 2026.
The weekly hiring trend, the roles and locations behind it — see Booking Holdings's hiring signals →
Top 12 Booking Holdings competitors
Ranked by semantic similarity — how close each company is to Booking Holdings by what it does, using Xcout's live company graph. Click any company for its full profile, or its competitor set.
Similar travel tech company
Expedia Group, Inc. operates as a leading online travel company, serving customers both within the United States and across international markets. The enterprise structures its extensive operations into three primary divisions: Retail, Business-to-Business (B2B), and Trivago. Its comprehensive brand portfolio caters to diverse travel needs. Key retail brands include Brand Expedia, a full-service online travel platform offering localized websites; Hotels.com, specializing in the marketing and distribution of lodging accommodations; and Vrbo, an online marketplace dedicated to alternative accommodation options. Other prominent travel booking websites under its umbrella are Orbitz, Travelocity, and CheapTickets. For the EMEA region, ebookers functions as an online travel agent, presenting travelers with a broad spectrum of choices, while Hotwire provides various travel booking services. Complementing these are CarRentals.com, an online car rental booking service; Classic Vacations, a specialist in luxury travel experiences; and Expedia Cruise, which guides travelers in booking cruises. In the B2B sphere, Expedia Partner Solutions offers travel and non-travel vertical services to a wide array of clients, including corporate travel management firms, airlines, travel agents, online retailers, and financial institutions. Egencia, another key brand, focuses specifically on delivering corporate travel management services. Further extending its reach, the portfolio also features Trivago, a hotel metasearch website that refers users to online travel companies and service providers, alongside Expedia Group Media Solutions. The company also provides online travel services through several regional brands like Wotif.com, lastminute.com.au, travel.com.au, Wotif.co.nz, and lastminute.co.nz. Beyond brand-specific offerings, Expedia Group, Inc. delivers loyalty programs, a wide array of hotel and alternative accommodation choices, and advertising and media services. Serving both individual leisure travelers and corporate clients, the company was initially founded as Expedia, Inc. in 1996. It subsequently rebranded to Expedia Group, Inc. in March 2018, and its headquarters are located in Seattle, Washington.
Similar travel tech company
Holidu operates an online travel platform that allows users to search for and book vacation rentals, such as apartments, cabins, and villas, primarily across Europe. Additionally, the company provides property management and distribution tools for hosts to list their accommodations across multiple channels.
Similar travel tech company
NOVASOL is an online travel agency and vacation rental platform that offers holiday homes, apartments, and houseboats across various European destinations. The company serves travelers looking for accommodation, ranging from family trips to luxury stays, and provides booking management and customer support services.
Similar travel tech company
Vrbo is an American online marketplace for vacation rentals and is owned by Expedia Group. Primarily based in Austin, Texas, VRBO was originally an abbreviation for Vacation Rentals by Owner, but since 2019 the company has been known as Vrbo.
Similar travel tech company
Plum Guide is a company headquartered in London, United Kingdom, operating in the leisure, travel & tourism industry. It handpicks the world's best vacation rentals, holiday homes, short-term lets, and Airbnbs from over 25 different sites. The company aims to provide a curated selection of accommodations.
Travel and Tourism
Online Travel Group operates a travel booking platform providing accommodation and vacation rental services in Australia and internationally.
Travel and Vacation Rentals
Rent By Owner is an online travel aggregator and property management platform that helps users find and compare vacation rentals from various booking sites.
Travel
Tripping.com operates a travel and hospitality search engine for vacation rentals worldwide, allowing users to filter, compare, and sort millions of properties. Located in San Francisco, California, the company functions in the technology, information, and internet sectors.
Travel & Tourism
Caribbean.com is an online travel agency and accommodation booking platform specializing in hotels, resorts, and vacation rentals throughout the Caribbean.
Travel and Tourism
Vacation Rentals (UK) Ltd operates the cottages.com brand, providing a platform for booking self-catering holiday cottages, villas, and gites across the UK and overseas.
Travel and Hospitality
Guests operates a travel booking platform that connects travelers directly with property owners for hotels, rentals, activities, and dining worldwide.
Hospitality
ABNB is the stock ticker for Airbnb, Inc., a global online marketplace that connects guests seeking short-term stays and experiences with hosts who offer accommodations and activities. It serves travelers, property hosts, and experience providers through its digital platform.
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