But Beautiful is a South Korean startup founded in January 2025 that develops and operates truloop, an AI-powered social operating system designed to coordinate social gatherings and meetups.
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But Beautiful is a social company. Its most recent funding round, Series A, raised $100M in July 2026. Xcout tracks 2 named people at But Beautiful, including Bar Winkler (Co-founder and CEO).
Every round on record:
| Date | Round | Amount | Investors |
|---|---|---|---|
| Series A | $100M | 7 named |
Who invested in each round, lead investors, valuations and the co-investor graph — open the full funding history →
A few of But Beautiful's closest competitors — see the full list of competitors and alternatives →
Feelmaker is a South Korean online platform providing AI-powered video creation tools and editing services for weddings, baby growth videos, and events.
VERAMORE is a K-Beauty cosmetics and e-commerce startup headquartered in Seoul, South Korea. The company develops skincare and beauty products sold through retail wellness channels.
Salon de Letter is a South Korean company that provides customizable mobile wedding invitation and greeting card design services.
Neuble AI Co., Ltd. is a South Korean startup based in Seoul that develops artificial intelligence-based diagnostic and analysis software solutions for brain diseases.
Butlr is a company spun out of the MIT Media Lab in 2019, with offices in Silicon Valley and Boston, United States. The company deploys on-site sensors, with operations extending to Japan.
Blue Elephant is a South Korean brand of eyewear, including sunglasses and optical frames. The brand was founded in 2019 as an online business and later expanded into physical retail locations in South Korea, Japan, the Philippines, and the United States. The company operates 25 locations worldwide as of 2025, with nine more planned.
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