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Inuvo, Inc.

INUVAdtechLittle Rock, United States

Inuvo, Inc., an advertising technology and services company, develops and commercializes large language generative artificial intelligence that discovers and targets digital audiences in the United States. The company offers IntentKey, an artificial intelligence, data analytics, and automation tool that can optimize the purchase and placement of advertising in real time without consumer data, which can serve multiple creative formats including agencies and brands; CTV, video, audio, native, display channels; and platform. The company sells its information technology solutions to agencies, brands, and large consolidators of advertising demand. It markets its products through websites, social media platforms, blogs, public relations, trade shows, and conferences. The company is headquartered in Little Rock, Arkansas.

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Inuvo, Inc. at a glance

Inuvo, Inc. is an adtech company headquartered in Little Rock, United States. It is publicly listed (INUV) with a market capitalisation of $8.4M. Xcout tracks 15 named people at Inuvo, Inc., including Rob Buchner (CEO & Chairman).

Industry
Adtech
Headquarters
Little Rock, United States
Market cap
$8.4M
Employees
73
Ticker
INUV

Inuvo, Inc. leadership

  • Rob BuchnerCEO & Chairman
  • Robert BuchnerCEO & Chairman
  • Derric CicconePresident, CFO & Secretary
  • Aleesha ParrisChief Accounting Officer
  • Amir BakhshaieSenior Vice President of IntentKey
  • Dana RobbinsSenior Vice President of Bonfire

9 more named people on record for Inuvo, Inc., with roles, board committees and tenure — see the full roster →

Inuvo, Inc. competitors

A few of Inuvo, Inc.'s closest competitors — see the full list of competitors and alternatives →

Viant Technology Inc.DSP · AdtechIrvine, United States
65% matchPublic

Viant Technology Inc. specializes in providing advanced advertising technology solutions. Among its key offerings is ViantAI, an artificial intelligence product suite. The company also provides Holistic, an integrated Omnichannel Demand-Side Platform (DSP) designed to streamline the management of advertising campaigns across various channels and provide access to crucial performance metrics. Its Household ID solution unifies diverse digital and personal identifiers to create a consistent profile for entire households. Furthermore, IRIS_ID serves as a content identifier, enabling partners to exchange granular video data, which facilitates enhanced planning, precise targeting, and comprehensive measurement for advertising within streaming platforms. The Viant Data Platform empowers users to merge their proprietary first-party data with information from leading third-party providers, unlocking valuable insights, robust reporting capabilities, and precise attribution. Additionally, the company features Direct Access, a supply path optimization program that establishes a streamlined route to high-quality advertising inventory. Its Advanced Reporting and Measurement tools deliver detailed analytics, encompassing conversion lift analysis, multi-touch attribution, foot-traffic insights, digital out-of-home (DOOH) performance, sales reports, and return on ad spend (ROAS) analytics. A Flexible Customer Engagement Model is also provided, ensuring clients benefit from transparency and maintain control over their advertising initiatives and the supporting data infrastructure. Viant distributes its platform through a dedicated direct sales team, concentrating on business development across diverse markets. Its clientele includes buyers of programmatic advertising inventory, a range of advertising agencies – from large enterprises to independent and mid-market firms – and individual marketers. Established in 1999, the company maintains its headquarters in Irvine, California. Viant Inc., a component of this entity, functions as a subsidiary of American Lifecare Holdings Inc.

Market cap$873.5M
Employees470
Viant Technology Inc. competitors & alternatives →

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More on Inuvo, Inc. in Xcout Intel

  • 15 named people with titles, LinkedIn and board committees
  • 2 corporate events with sources — deals, leadership changes, layoffs
  • The full competitor set, tracking, exports and API access
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