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Primo competitors & alternatives
The 12 closest competitors and alternatives to Primo among saas companies — ranked by similarity to what Primo actually does, not by market-cap band.
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About Primo
Primo is an all-in-one IT management platform that unifies identity access, device management, SaaS management, and global hardware procurement for modern companies. The platform integrates with HR data to automate IT operations such as employee onboarding, offboarding, and security workflows.
Primo at a glance
Primo is a saas company headquartered in Italy. Its most recent funding round raised $7.7M in September 2026. Xcout tracks 5 named people at Primo, including Martin Pannier (CEO). Xcout recorded 26 job postings from Primo in the last 90 days.
Primo leadership
- Martin PannierCEO
- Martin PannierCo-founder and CEO
- Samuel LebeauCTO and co-founder
- Antoine de MereuilCo-founder
- Nicolas NalletCo-founder
Primo funding rounds
Every round on record:
| Date | Round | Amount | Investors |
|---|---|---|---|
| — | $7.7M | 4 named |
Who invested in each round, lead investors, valuations and the co-investor graph — open the full funding history →
Hiring at Primo
Xcout recorded 26 job postings from Primo in the last 90 days, from a hiring record Xcout has kept since August 2026.
The weekly hiring trend, the roles and locations behind it — see Primo's hiring signals →
Recent Primo news
Top 12 Primo competitors
Ranked by semantic similarity — how close each company is to Primo by what it does, using Xcout's live company graph. Click any company for its full profile, or its competitor set.
Mobile Device Management (MDM) Software
Urmobo provides a cloud-based Mobile Device Management (MDM) and Enterprise Mobility Management (EMM) platform for securing, monitoring, and managing corporate and employee-owned mobile devices.
Enterprise Software
Halo provides a unified enterprise service management (ESM) and IT service management (ITSM) software platform for workflow automation.
Similar saas company
TIDAL is an enterprise IT lifecycle management platform that unifies procurement, deployment, support, security, and asset retirement for organizations. Powered by GMI, the platform provides centralized visibility and governance while operational teams handle hands-on device staging, maintenance, and disposal.
Software & Technology
Jimo provides an AI-powered digital adoption platform that helps SaaS companies create real-time user onboarding and product tours.
Enterprise Software
Hexnode provides a unified endpoint management (UEM) platform that helps businesses secure, monitor, and manage devices across multiple platforms.
Software & Enterprise Work Platforms
SmartSuite is an AI-powered connected work platform that provides software for GRC, IT, project portfolio management, and business operations.
Software
Printix provides cloud-based print management software that helps companies build secure, serverless print infrastructures. The platform enables organizations of all sizes to manage print environments, support mobile and remote printing, and secure document release across various devices.
Procurement Software
Precoro provides a cloud-based procurement and spend management software platform designed to help businesses automate purchasing and accounts payable processes.
Software
SimpleMDM provides an intuitive and powerful mobile device management (MDM) software solution specifically designed for managing and securing Apple device fleets.
Privacy Compliance Software
Privado AI provides a privacy compliance automation platform utilizing AI agents to help enterprises achieve data visibility across web, app, backend, and third-party software. The company's software offers products for agentic assessments, dynamic data maps, and automated risk discovery to help organizations monitor data flows, scan code for privacy violations, and mitigate regulatory risks and fines.
Venue Booking Management Software
Aqqo provides an all-in-one venue booking and management platform that integrates reservations, finance, access control, and building management.
Similar saas company
Workato provides an enterprise automation and integration platform that enables organizations to connect applications, manage APIs, orchestrate data, and build AI-driven workflows. The platform serves enterprise businesses across various departments such as IT, finance, HR, and marketing by offering low-code integration, robotic process automation, and agentic AI capabilities.
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