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Vital Farms competitors & alternatives

VITLAgricultural Farm ProductsAustin, United States

The 12 closest competitors and alternatives to Vital Farms among agricultural farm products companies — ranked by similarity to what Vital Farms actually does, not by market-cap band.

$399.8MMarket cap
739Employees
12Competitors listed

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About Vital Farms

Vital Farms, Inc. is a values-driven food enterprise dedicated to providing ethically sourced, pasture-raised products across the United States. Its diverse product portfolio primarily features a variety of egg-based items, such as fresh shell eggs, convenient hard-boiled eggs, liquid whole eggs, and popular egg bites, alongside dairy selections like butter and ghee. Established in 2007, the company maintains its headquarters in Austin, Texas.

Vital Farms at a glance

Vital Farms is an agricultural farm products company headquartered in Austin, United States. It is publicly listed (VITL) with a market capitalisation of $399.8M. Xcout tracks 21 named people at Vital Farms, including Russell Diez-Canseco (President, CEO & Executive Chairperson). Xcout recorded 28 job postings from Vital Farms in the last 90 days.

Vital Farms leadership

  • Russell Diez-CansecoPresident, CEO & Executive Chairperson
  • Peter Nicholas PappasChief Sales Officer and President of Eggs
  • Pete PappasCorporate Chief Sales Officer & President, Eggs
  • Thilo WredeChief Financial Officer, Chief Accounting Officer & principal accounting officer
  • Kathryn McKeonChief Marketing Officer & GM of Butter
  • Stephanie CoonChief Strategy Officer

15 more named people on record for Vital Farms, with roles, board committees and tenure — see the full roster →

Hiring at Vital Farms

Xcout recorded 28 job postings from Vital Farms in the last 90 days, from a hiring record Xcout has kept since June 2026.

The weekly hiring trend, the roles and locations behind it — see Vital Farms's hiring signals →

Top 12 Vital Farms competitors

Ranked by semantic similarity — how close each company is to Vital Farms by what it does, using Xcout's live company graph. Click any company for its full profile, or its competitor set.

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