INEO Tech Corp.

EquativAdtechGermany

63% matchAI 28/100 ▲Green 5/100 ▲

Equativ operates a global, end-to-end media and advertising platform that provides tools for advertisers, publishers, and retailers. The company offers AI-driven campaign management, monetization solutions, CTV advertising, creative ad enhancements, and retail media services to optimize digital advertising performance.

Viant Technology Inc.DSP · AdtechIrvine, United States

61% matchPublic

Viant Technology Inc. specializes in providing advanced advertising technology solutions. Among its key offerings is ViantAI, an artificial intelligence product suite. The company also provides Holistic, an integrated Omnichannel Demand-Side Platform (DSP) designed to streamline the management of advertising campaigns across various channels and provide access to crucial performance metrics. Its Household ID solution unifies diverse digital and personal identifiers to create a consistent profile for entire households. Furthermore, IRIS_ID serves as a content identifier, enabling partners to exchange granular video data, which facilitates enhanced planning, precise targeting, and comprehensive measurement for advertising within streaming platforms. The Viant Data Platform empowers users to merge their proprietary first-party data with information from leading third-party providers, unlocking valuable insights, robust reporting capabilities, and precise attribution. Additionally, the company features Direct Access, a supply path optimization program that establishes a streamlined route to high-quality advertising inventory. Its Advanced Reporting and Measurement tools deliver detailed analytics, encompassing conversion lift analysis, multi-touch attribution, foot-traffic insights, digital out-of-home (DOOH) performance, sales reports, and return on ad spend (ROAS) analytics. A Flexible Customer Engagement Model is also provided, ensuring clients benefit from transparency and maintain control over their advertising initiatives and the supporting data infrastructure. Viant distributes its platform through a dedicated direct sales team, concentrating on business development across diverse markets. Its clientele includes buyers of programmatic advertising inventory, a range of advertising agencies – from large enterprises to independent and mid-market firms – and individual marketers. Established in 1999, the company maintains its headquarters in Irvine, California. Viant Inc., a component of this entity, functions as a subsidiary of American Lifecare Holdings Inc.

Quotient Technology Inc.AdtechUnited States

61% matchPrivate

Quotient Technology, Inc. was an advertising technology company headquartered in Salt Lake City, Utah. It specialized in digital promotions, retail media, digital out-of-home (DOOH) advertising, social influencer marketing, display advertising and data and analytics. In 2023, Atolls completed the acquisition of Coupons.com from Quotient, and on September 5, 2023, Quotient was acquired by Neptune Retail Solutions.

Operating both domestically in Japan and across global markets, FreakOut Holdings, inc., through its various subsidiaries, provides a comprehensive suite of advertising services. Its core activities encompass the creation and commercialization of Demand-Side Platforms (DSPs) and Data Management Platforms (DMPs). Additionally, the company is involved in data analytics, crafting and distributing advertising applications, and offering expert advice on advertising strategies. The enterprise extends its operations to include IoT-driven digital signage, worldwide application promotion, public relations, and media outreach. It supplies trading desk facilities and monetization tools for digital content providers, alongside a specialized contextual intelligence platform tailored for YouTube advertisements. Furthermore, it develops and manages in-store retail media solutions, and operates both digital creative and performance marketing agencies. Beyond this, FreakOut Holdings runs a sophisticated data-centric digital agency, proficient in software engineering, data science, and robotic process automation. Originally established as FreakOut, inc. in 2010, the company rebranded to FreakOut Holdings, inc. in January 2017. Its headquarters are located in Tokyo, Japan.

Inuvo, Inc., an advertising technology and services company, develops and commercializes large language generative artificial intelligence that discovers and targets digital audiences in the United States. The company offers IntentKey, an artificial intelligence, data analytics, and automation tool that can optimize the purchase and placement of advertising in real time without consumer data, which can serve multiple creative formats including agencies and brands; CTV, video, audio, native, display channels; and platform. The company sells its information technology solutions to agencies, brands, and large consolidators of advertising demand. It markets its products through websites, social media platforms, blogs, public relations, trade shows, and conferences. The company is headquartered in Little Rock, Arkansas.

CRITEO SA CRITEO0I4T · AdtechFrance

60% matchPublic

Criteo S.A., a technology company, provides platform to connects the commerce ecosystem for brands, agencies, retailers, and media owners to drive measurable business outcomes in North and South America, Europe, the Middle East, Africa, and the Asia-Pacific. It operates in two segments, Retail Media and Performance Media. The Retail Media segment connects brands to shoppers at the digital point of sale through personalized ads that appear on retailer websites and across the open internet. The Performance Media segment encompasses commerce activation, monetization, and services that enable advertisers to reach and convert consumers across channels. It also offers Commerce Max, a suite of retail media demand-side tools that allow brands, agencies, and retailers to plan and buy media across retailer and open internet inventory with closed-loop, product-level measurement, and return-on-ad-spend optimization; Commerce Growth, a solution for continuous customer acquisition and retention for performance marketers and agencies; and GO, an AI-driven solution that automates campaign creation and optimization. In addition, the company provides Commerce Yield, which offers monetization solutions that help retailers and marketplaces maximize the value of their digital assets through inventory and data management, packaging, and in-depth insights; Commerce Grid, a commerce-focused supply side platform for media owner data and inventory monetization; and Criteo Shopper Graph, which derives clients' proprietary commerce data, such as transaction activity on their digital properties. It serves retail, travel and marketplaces, and other commerce companies. Criteo S.A. was incorporated in 2005 and is headquartered in Paris, France.