Xcout IntelTrade Desk competitors & alternatives
The 12 closest competitors and alternatives to Trade Desk among adtech companies — ranked by similarity to what Trade Desk actually does, not by market-cap band.
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About Trade Desk
The Trade Desk, Inc., established in 2009 and headquartered in Ventura, California, is a global technology firm. The company delivers a proprietary, self-service, cloud-hosted platform that empowers advertising buyers – primarily advertising agencies and other service providers acting on behalf of advertisers – to strategically develop, manage, and enhance sophisticated data-driven digital advertising campaigns. These campaigns are versatile, encompassing diverse formats like display, video, audio, native content, and social media, and are deployable across various devices including personal computers, mobile devices, and connected televisions. Beyond its core platform, The Trade Desk also furnishes valuable data solutions and additional specialized services.
Trade Desk at a glance
Trade Desk is an adtech company headquartered in United States. It is publicly listed (0LF5) with a market capitalisation of $9.7B. Xcout recorded 227 job postings from Trade Desk in the last 90 days, naming tools such as Tableau, Salesforce, Power BI.
Hiring at Trade Desk
Xcout recorded 227 job postings from Trade Desk in the last 90 days, from a hiring record Xcout has kept since June 2026.
Tools named in Trade Desk's job postings
The weekly hiring trend, the roles and locations behind it and all 31 tools — see Trade Desk's hiring signals →
Top 12 Trade Desk competitors
Ranked by semantic similarity — how close each company is to Trade Desk by what it does, using Xcout's live company graph. Click any company for its full profile, or its competitor set.
Similar adtech company
Teads Holding Co., a New York-based firm established in 2006, operates a sophisticated technology platform that seamlessly links media owners and advertisers with highly receptive audiences, aiming to achieve impactful business results. This platform functions as a comprehensive, two-sided marketplace, forging direct relationships with both media owners and advertisers across a broad international footprint, encompassing the United States, Europe, the Middle East, and Africa. For advertisers, Teads offers a diverse suite of solutions, including a cost-per-click (CPC) performance platform, managed and self-service cost-per-mille (CPM) platforms, and specialized creative studio services. These creative services leverage data to produce customized advertisements optimized for different digital environments and distribution channels, accommodating budgets across video, display, native, and performance advertising formats. Furthermore, the company extends its offerings to media owners, providing technology and services that empower them to deepen audience engagement and significantly expand their revenue potential. The entity was previously known as Outbrain Inc. and adopted the Teads Holding Co. moniker in June 2025.
Similar adtech company
Direct Digital Holdings, Inc. operates a comprehensive, full-service programmatic advertising platform, managing the entire digital advertising workflow from conception to execution. This sophisticated platform is specifically designed to deliver cutting-edge advertising technology and optimize campaigns using data-driven insights. It primarily extends these crucial services to segments of the digital advertising market—encompassing both advertisers (buy-side) and publishers (sell-side)—that have traditionally been overlooked or operate with suboptimal efficiency. The firm serves a diverse range of industries, including travel, healthcare, education, financial services, and consumer products, with a significant focus on assisting small and medium-sized businesses. Established in 2018, the company maintains its corporate headquarters in Houston, Texas.
Similar adtech company
MNTN, Inc. operates a technology platform that brings performance marketing to Connected TV. Its self-serve technology makes running TV ads as easy as search and social and helps brands to drive measurable conversions, revenue, site visits, and more. The company was formerly known as MNTN Digital, Inc. and changed its name to MNTN, Inc. in 2022. MNTN, Inc. was incorporated in 2009 and is headquartered in Austin, Texas.
Similar adtech company
Viant Technology Inc. specializes in providing advanced advertising technology solutions. Among its key offerings is ViantAI, an artificial intelligence product suite. The company also provides Holistic, an integrated Omnichannel Demand-Side Platform (DSP) designed to streamline the management of advertising campaigns across various channels and provide access to crucial performance metrics. Its Household ID solution unifies diverse digital and personal identifiers to create a consistent profile for entire households. Furthermore, IRIS_ID serves as a content identifier, enabling partners to exchange granular video data, which facilitates enhanced planning, precise targeting, and comprehensive measurement for advertising within streaming platforms. The Viant Data Platform empowers users to merge their proprietary first-party data with information from leading third-party providers, unlocking valuable insights, robust reporting capabilities, and precise attribution. Additionally, the company features Direct Access, a supply path optimization program that establishes a streamlined route to high-quality advertising inventory. Its Advanced Reporting and Measurement tools deliver detailed analytics, encompassing conversion lift analysis, multi-touch attribution, foot-traffic insights, digital out-of-home (DOOH) performance, sales reports, and return on ad spend (ROAS) analytics. A Flexible Customer Engagement Model is also provided, ensuring clients benefit from transparency and maintain control over their advertising initiatives and the supporting data infrastructure. Viant distributes its platform through a dedicated direct sales team, concentrating on business development across diverse markets. Its clientele includes buyers of programmatic advertising inventory, a range of advertising agencies – from large enterprises to independent and mid-market firms – and individual marketers. Established in 1999, the company maintains its headquarters in Irvine, California. Viant Inc., a component of this entity, functions as a subsidiary of American Lifecare Holdings Inc.
Similar adtech company
MediaMath (now part of Infillion) provides an enterprise-grade demand-side platform (DSP) that enables advertisers and agencies to manage, optimize, and measure digital advertising campaigns across channels such as video, display, audio, and connected TV (CTV). The platform offers a composable architecture with open APIs, an AI-driven optimization engine, and a privacy-safe identity framework to support custom workflows and transparent programmatic media buying.
Similar adtech company
OpenPass is a single sign-on (SSO) solution provided by The Trade Desk that grants users password-free access to premium digital content across participating publishers.
Similar adtech company
Index Exchange operates a global supply-side platform and ad exchange that facilitates digital advertising transactions across multiple screens and formats. The company serves media owners, publishers, marketers, and agencies by providing tools for inventory management, data analytics, and programmatic ad delivery.
Similar adtech company
Innovid provides an independent, omnichannel advertising platform that helps advertisers and publishers create, deliver, measure, and optimize digital ad campaigns. Its software solutions support ad authoring, cross-channel delivery, audience management, performance measurement, and AI-driven workflow automation.
Similar adtech company
VideoAmp is an advertising services company headquartered in Los Angeles, California. It provides media measurement software, offering cross-platform planning, measurement, and optimization tools through direct API integrations and user-friendly dashboards.
Similar adtech company
AppNexus is an American multinational technology company operating a cloud-based software platform that enables and optimizes programmatic online advertising. Headquartered in the Flatiron District of New York City, the company has 23 offices in North America, Latin America, Europe, Asia and Australia.
Similar adtech company
VDX.tv is a global video advertising technology company headquartered in Emeryville, California, that helps brands connect TV advertising with digital household engagement.
Similar adtech company
TripleLift is an advertising technology company that provides a supply-side platform (SSP) connecting data, creative formats, and media inventory for advertisers, publishers, and partners. The company offers data-driven ad solutions—including native, video, CTV, and retail media formats—designed to optimize campaign performance, reduce media waste, and measure real-world business outcomes.
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