The 12 closest competitors and alternatives to HENKEL AG+CO.KGAA VZO among consumer goods companies — ranked by similarity to what HENKEL AG+CO.KGAA VZO actually does, not by market-cap band.
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Henkel AG & Co. KGaA is a global enterprise operating across three primary business sectors. Its Adhesive Technologies division supplies a diverse range of adhesives, sealants, and specialized functional coatings. These products serve various sectors, including packaging for consumer goods, automotive and metal industries, electronics manufacturing, industrial applications, and professional trades like construction and skilled crafts. Prominent brands within this segment include Loctite, Technomelt, Bonderite, Teroson, and Aquence. The Beauty Care segment focuses on personal care items such as hair care products, body and skin treatments, and oral hygiene solutions. It also manages professional hair salons. Distribution channels are broad, encompassing traditional retail stores, salons, external online marketplaces, and direct sales to consumers. Key brands in this portfolio are Schwarzkopf, Dial, and Syoss. Lastly, the Laundry & Home Care division offers a comprehensive selection of products for fabric and household maintenance. This includes powerful and specialized laundry detergents, fabric conditioners, and other boosters for washing clothes; manual and automatic dishwashing solutions; cleaners for bathrooms and toilets; general household, glass, and unique surface cleaners; as well as air purifiers and pest control items for domestic use. Major brands associated with this segment are Persil, Bref, Purex, and 'all'. Established in 1876, Henkel AG & Co. KGaA is headquartered in Düsseldorf, Germany.
HENKEL AG+CO.KGAA VZO is a consumer goods company headquartered in Düsseldorf, Germany. It is publicly listed (HEN3) with a market capitalisation of $35.5B. Xcout tracks 2 named people at HENKEL AG+CO.KGAA VZO, including Carsten Knobel (CEO).
Ranked by semantic similarity — how close each company is to HENKEL AG+CO.KGAA VZO by what it does, using Xcout's live company graph. Click any company for its full profile, or its competitor set.
Similar consumer goods company
Wella Company is a global beauty enterprise that manufactures and supplies professional hair color, hair care, styling products, and tools. The company serves independent salons, hair stylists, and retail consumers worldwide with brands specializing in hair coloring, styling, and scalp treatments.
Similar consumer goods company
The Procter & Gamble Company, commonly referred to as P&G, is a global enterprise that supplies a broad spectrum of branded consumer products to markets worldwide. The company's operations are divided into five main business divisions: Beauty; Grooming; Health Care; Fabric & Home Care; and Baby, Feminine & Family Care. The Beauty segment offers an assortment of hair care products, including conditioners, shampoos, styling aids, and treatments, under popular names like Head & Shoulders, Herbal Essences, Pantene, and Rejoice. It also features antiperspirants, deodorants, personal cleansing solutions, and skin care items from brands such as Olay, Old Spice, Safeguard, Secret, and SK-II. Within the Grooming division, P&G provides a range of shave care products and grooming appliances, prominently featuring brands like Braun, Gillette, and Venus. The Health Care unit encompasses oral hygiene essentials, including toothbrushes, toothpastes, and other dental care products sold under the Crest and Oral-B brand names. This segment further extends to gastrointestinal remedies, rapid diagnostics, respiratory care, vitamins/minerals/supplements, pain relief, and various other personal health care items from brands such as Metamucil, Neurobion, Pepto-Bismol, and Vicks. In the Fabric & Home Care category, consumers find fabric enhancers, laundry additives, and laundry detergents through labels like Ariel, Downy, Gain, and Tide. Additionally, this division offers air care products, dishwashing solutions, professional cleaning supplies (P&G Professional), and surface cleaners, exemplified by brands such as Cascade, Dawn, Fairy, Febreze, Mr. Clean, and Swiffer. Finally, the Baby, Feminine & Family Care segment provides infant care products, including baby wipes, taped diapers, and pants, under the Luvs and Pampers brands. It also supplies adult incontinence and feminine hygiene products from Always, Always Discreet, and Tampax, along with paper towels, tissues, and toilet paper marketed as Bounty, Charmin, and Puffs. P&G distributes its extensive product portfolio through a vast commercial network, including large retail chains, e-commerce platforms, grocery stores, membership clubs, pharmacies, department stores, various distributors, wholesalers, specialty beauty retailers, high-frequency stores, electronics outlets, and professional channels, as well as direct-to-consumer sales. The Procter & Gamble Company was established in 1837 and its corporate headquarters are located in Cincinnati, Ohio.
Similar consumer goods company
L'Oréal is a global beauty and cosmetics company that develops and markets a wide portfolio of consumer, luxury, professional, and dermatological skincare products. It serves consumers worldwide through numerous well-known brands spanning makeup, hair care, fragrance, and skin health.
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Procter & Gamble Germany GmbH & Co Operations oHG is a German entity of Procter & Gamble, established in Germany in 1960. The company operates under German law.
Pharmaceuticals
Kenvue Inc. functions as a global leader in the consumer health sector. The company structures its operations across three primary divisions: Self Care, Skin Health and Beauty, and Essential Health. Within the Self Care unit, it offers a diverse range of products for common conditions like coughs, colds, and allergies, in addition to pain relief, digestive health, and smoking cessation aids, featuring prominent brands such as Tylenol, Nicorette, and Zyrtec. The Skin Health and Beauty segment delivers various solutions for facial, body, hair, and sun protection, recognized under popular labels including Neutrogena, Aveeno, and OGX. Moreover, the Essential Health category provides oral hygiene, infant care, feminine wellness, and wound treatment products, marketed through esteemed brands like Listerine, Johnson's, Band-Aid, and Stayfree. Established in 2022, Kenvue Inc. maintains its corporate headquarters in Skillman, New Jersey, and operates as a subsidiary of Johnson & Johnson.
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Headquartered in Tokyo, Japan, and established in 1891, Lion Corporation is a global manufacturer and distributor of an extensive range of consumer and industrial products. Its operations are organized into three primary divisions: Consumer Products Business, Industrial Products Business, and Overseas Business. The company offers a broad portfolio of consumer goods, including a full spectrum of dental and oral hygiene items such as toothpastes, toothbrushes, and mouthwashes, alongside diverse personal care staples like shampoos, body washes, skin treatments, and deodorants. Lion also provides various over-the-counter medicinal products, spanning analgesics, eye care solutions, cold and flu remedies, gastrointestinal medications, and vitamin supplements. Its household and kitchen essentials encompass laundry detergents, fabric softeners, general cleaning supplies, and dishwashing liquids. Furthermore, it supplies nutritional supplements and functional beverages. Within its industrial division, Lion manufactures specialized chemical compounds. These range from rubber processing additives, insulating oils, and concrete admixtures to ground improvement agents, surfactants, and cosmetic components, among others. Additionally, the company provides pet supplies and bespoke gift selections.
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Beiersdorf AG (Switzerland) is the Swiss subsidiary and operational branch of the multinational skin care and consumer goods company Beiersdorf, with operations rooted in Reinach.
Manufacturing (Consumer Goods)
Essity is a global hygiene and health company that develops, produces, and sells personal care, medical, consumer tissue, and professional hygiene products and solutions. The company serves individual consumers, healthcare providers, and businesses worldwide.
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Honasa Consumer Limited is an Indian enterprise primarily leveraging digital channels for its operations within the beauty and personal care sector. It provides a diverse array of products, encompassing baby care, facial treatments, body care essentials, hair care solutions, color cosmetics, and fragrances, marketed through its portfolio of brands including Mamaearth, The Derma Co., Aqualogica, Ayuga, and Dr. Sheth's. Beyond its product lines, Honasa also manages the BBlunt professional salon network and Momspresso, a dedicated platform for content and community engagement. Established in 2016, its corporate headquarters are situated in Gurugram, India.
Similar consumer goods company
Dabur India Limited functions as a leading global fast-moving consumer goods (FMCG) enterprise, conducting its operations through distinct Consumer Care Business, Foods Business, Retail Business, and Other segments. Its comprehensive product portfolio encompasses a diverse array of health supplements, such as Dabur Chyawanprash, Dabur Vita, Dabur Honey, Dabur Immunity Kit, Dabur Vedic Suraksha Tea, and Dabur Glucose. The company also offers digestive aids including Dabur Hajmola, Pudin Hara, Hingoli, Dabur Nature Care, and Sat Isabgol. In the realm of personal care, Dabur provides shampoos like Dabur Almond and Vatika, alongside hair oils marketed under the Dabur Amla, Vatika, Dabur Almond, and Anmol brands. Its skincare collection features Dabur Gulabari, Oxylife, and Dabur Fem, while its oral hygiene solutions include Dabur Red Paste, Dabur Meswak, Dabur Babool, Dabur Lal Dant Manjan, Dabur Red Pulling Oil, and Dabur Dant Rakshak Ayurvedic Paste. The company’s food and beverage division supplies fruit juices (Real, Real Activ), cooking pastes (Hommade), and milk-based beverages (Real Milk Power). Furthermore, Dabur's health and wellness offerings extend to energizers and rejuvenators such as Shilajit, Shilajit Gold, Shilajit Double Gold, and Dabur Musli Gold. It addresses cough and cold symptoms with Dabur Honitus and Dabur Tulsi Drops, produces various health juices, and offers women's health products like Dabur Dashmularishta and Dabur Ashokarishta. An Ayurvedic baby massage oil, Dabur Lal Tail, and other ethical Ayurvedic products are also part of its range. Beyond health and personal care, Dabur provides household essentials, including Odomos mosquito repellent, Odonil air freshener, Sanifresh Shine toilet cleaner, Odopic dish wash, and DABISCO natural gum products. Additionally, Dabur operates specialized beauty retail stores under the NewU brand, which feature a curated selection of cosmetics, fragrances, skincare, personal care items, and fashion accessories. Dabur India Limited was established in 1884 and maintains its headquarters in Ghaziabad, India.
Manufacturing
Kao Corporation is a public Japanese company headquartered in Tokyo. It is the parent company of Kao (Hong Kong) Ltd. and has overseas affiliates such as Kao Chemical Corporation Shanghai in China.
Similar consumer goods company
Blue Moon Group Holdings Limited is a Chinese enterprise dedicated to the research, design, development, manufacturing, and distribution of personal care, household cleaning, and fabric laundry products. Their extensive fabric care portfolio includes detergents for various washing methods (machine, hand, delicates like underwear), pre-wash treatments, stain removal solutions, fabric softeners, and specialized baby laundry liquids. Personal hygiene offerings currently consist of liquid soaps. The home care segment is broad, covering essentials like toilet and bathroom cleaners, along with general household solutions such as anti-mould and washing machine cleaners, floor care products, bleaches, glass and multi-surface cleaners, rust removers, and antiseptic disinfectants. Additionally, they produce kitchen cleaning solutions, ranging from dishwashing liquids for utensils, fruits, and vegetables to specialized range hood cleaners. These products are marketed under prominent brands including Blue Moon, Supreme, Jingxiang, and Tianlu. Distribution channels encompass a mix of online platforms (e-commerce sites and proprietary online stores), large retail formats (hypermarkets, supermarkets), and a network of traditional offline distributors. Established in 1992, the company's headquarters are located in Guangzhou, China.
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